Strategic Planning


Our approach to strategic planning blends our heritage as researchers with our expertise in activating insights and launching action plans.

While we do apply a refined and effective approach to strategic planning, we developed our process with customization and collaboration in mind. Your team’s participation and contribution is paramount, every step of the way.



We break each strategic plan into six stages:


1. Intake

Conducting analysis, desktop research, leadership interviews, and as necessary original research to lay the foundation for the plan


3. Plan workshopping

Leading dynamic, interactive workshops that surface the plan “North Star,” key priorities, and goals underlying those priorities


5. Plan development

Creation of the actual plan, including central SMART goals and “fast track” immediate goals to catalyze the plan into action


2. Employee input

Benchmarking employee perspectives and generating input on key priorities for the plan and updates to your organization’s mission, vision, and core values


4. Plan frame-working

Developing a framework for the plan, with a central theme, key art visualization, and magnetic plan title


6. Plan activation

A detailed rollout of the plan to bring it to life and invite team members into the actioning of the plan; we can even advise and help guide that action team



One of our favorite strategic planning projects was our recent work with Koahnic Broadcast Corporation, who brings Native voices to Alaska and the nation. Here is a sample framework, title, and design from that rewarding project.

Explore the Framework >



We also believe that two is (sometimes) even better than one. That’s why we’ve partnered with Strategic Arc in an exclusive strategic planning partnership. Here’s what the leader of one organization has to say about our combined approach:

Working with Strategic Arc Limited and Research Narrative was a great choice! They took the time to help us ensure that our entire strategic planning process was well thought out. We wanted to reengage with our community and to ensure that diversity and inclusion were at the forefront of our outcomes. I’m so excited by our new strategic plan!

Frank Dominguez, WDAV Public Media

Our Partnership >



Interested in learning more about strategic planning? Click here to request a free 30-minute consultation!

Sign Up for Our Newsletter
Trust us, it’s amazing.

Click here to stay in touch